Number of Email Users How many email accounts are there? Popular email environments & email clients.What is the percentage of email users in the US by gender?.Number of email users in the US by age group.What is the percentage of email users in the UK?.How many email addresses do most people have?.This article examines email users’ preference in terms of the following main categories: Consumer or personal email is a standard of digital life-used for communication, shopping, logging on to social media and subscription service sites like Netflix, Spotify, Hulu, and gaming sites like Twitch, etc. One email user may have multiple email accounts the current average stands at 1.75 email accounts per user (Convince&Convert, 2019). The number of email accounts grows at a much faster rate than email users. Businesses use emails to engage new customers and nurture leads, particularly in the marketing sphere. For customers, email is the preferred method of reaching out to brands for customer support concerns. An annual growth rate forecast of 3% is expected to increase user numbers to nearly 4.5 billion in 2024. The worldwide figures for email users grew to approximately 4 billion in 2020 (The Radical Group, 2019). The COVID-19 pandemic further influenced email use as more marketers used email compared to pre-pandemic levels. The last decade saw a slew of “email is dead” predictions but the opposite is happening-despite the proliferation of online messaging apps, social media, and text messages, the number of email users continues to increase. It seems unbelievable but email is 50 years old now.
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